Microsoft Office a Monopoly Within a Monopoly - 946 Words

Jacob Phillips GB 6210 Microsoft Office A Monopoly within a Monopoly Microsoft Corporation has three major monopolies within itself: Office, Window’s, and Internet Explorer. Microsoft Office is a monopoly that sits on top of the Windows monopoly and makes money. Office is Microsofts best monopoly, making profits of 60% per copy sold Microsoft’s main cash cows: Windows and Office are currently desktop applications. Microsoft has dominated the desktop scene for several decades. However, with current Internet startups and Google pushing, Microsoft has lagged with cloud computing and web applications. Microsoft Office is a commercial office suite of inter-related desktop applications, servers and services for the Microsoft Windows and†¦show more content†¦They are not sure though whether it is a workable strategy. Microsofts plan is to embrace the demand for cloud-based tools for office workers, which promises to be less costly for companies than conventional software, and yet avoid cann ibalizing the business that is its biggest single money-maker. The Microsoft unit that includes the Office family of products is a $20 billion per year business with pre-tax profit margins of 60%. (Arthur, 2011) Its bigger and more profitable even than the companys other big profit engine, the Windows PC operating system which ebbs and flows with the sale of PCs. Microsoft’s Office product line has an astounding 90+ percent market share. With such an impressive command of the market, many solution providers serving the SMB market have concluded that there is no viable alternative to Microsoft Office. But that couldn’t be further from the truth. Several alternatives are priced significantly lower than MS Office and offer compatibility with the Microsoft product’s file formats and robust feature sets. References Microsof Office History In Brief. (2009, July 19). Retrieved 10 7, 2011, from http://www.intowindows.com/microsoft-office-history-in-brief/ About OpenOffice.org. (2011, Febuary 7). Retrieved October 7, 2011, from http://about.openoffice.org/index.html Arthur, C. (2011, June 28). Microsoft Office 365 goes into battle with Google Apps. Retrieved October 9, 2011, fromShow MoreRelatedMonopoly Industry And Its Economic Effect1695 Words   |  7 PagesMonopoly Industry and its Economic Effect. We live in a world where different economic systems exist and its existence is can create balances or imbalances in the economical arena. These economic system can be characterized as Laissez-faire economy, command economy and a mixed economy, implemented by each state. Within those segments of economy, a country can have companies following different structures of industries in the marketplace with distinctive levels of competitions. To understand howRead MoreIs Microsoft a Monopoly Essay2147 Words   |  9 PagesIs Microsoft a monopoly or not? In order to understand if Microsoft is a monopoly one must first know the definition of a monopoly. A monopoly is a firm that is the sole seller of a product that has little or no substitutes. This automatically should arouse many thoughts in the minds of â€Å"us† as consumers. For all these years have we been monopolized by a producer of a product just because there were limited sources in the same fields? Yes and no should be the floating answer. Microsoft for yearsRead MoreThe Microsoft Antitrust Case11234 Words   |  45 PagesThe Microsoft Antitrust Case A Case Study For MBA Students by Nicholas Economides* Revised April 2003 Abstract This case study discusses briefly the economic and legal issues pertaining to the antitrust case of the United States and a number of States against Microsoft. * Stern School of Business, New York University, New York, NY 10012, (212) 9980864, fax (212) 995-4218, http://www.stern.nyu.edu/networks/, neconomi@stern.nyu.edu Copyright  ©, N. Economides 2 Contents 1. 2. 3. 4. 5Read More The Microsoft Monopoly Essay1563 Words   |  7 PagesThe Microsoft Monopoly I. Introduction United States vs. Microsoft is one the largest, most controversial antitrust lawsuits in American history. Many claim the government is wrongly punishing Microsoft for being innovative and successful, arguing that Windows dominates the market because of the product’s popularity, not because of malpractice by the parent company. Others argue in favor of the government, claiming that Microsoft’s practices conflict with the free market ideal. There areRead More Intellectual Property Essay1176 Words   |  5 Pagesor capitalizing upon another’s work. The main areas protected by protect intellectual property law include: patent, copyright, trademark, and trade secret. Intellectual Property can be categorized under the following: Monopoly Right to prevent copying De Facto Monopoly Contractual Patents Unregistered Trade Marks Trade Secrets Confidential Information Registered Trade Marks Unregistered Designs Know-How Registered Design Copyright This essay focuses on Patents, RegisteredRead MoreGrowth of the Computer Industry Essay1377 Words   |  6 PagesThe computer industry has experienced an impressive growth within the past 15 years. In our case, laptops fall under the category of computers as well. Even though computers had first come out in the mid 19th century, there has been a huge augmentation of ‘advanced’ computers/laptops in recent times. From 1936 to 1980, computers weren’t mainly used by the public. The very first system was not even considered a computer, but a mere 30 ton numerical calculator that worked through 18, 000 vacuumRead MoreEssay on Microsoft Case Study943 Words   |  4 Pages1. INTRODUCTION Microsoft founded in 1975 by Bill Gates. It is the largest information technology (IT) company. For the year 2005, its revenue was US$39,788 million and net income after taxes US$12,254. Nevertheless, since the early 2000s, a string of bad news had seriously undermined the future growth of Microsoft. Personal Computer (PC) operating system and basic office are the near-monopoly software in the category. Purchase of QDOS (quick and dirty operating system) from Seattle programmerRead MoreCase Study : Hospitality And Tourism Management1255 Words   |  6 Pagescharacteristics of a monopoly. A pure monopoly consists of only a single seller and if regulated, it is under government control thus permitted to set its own prices while a nonregulated monopoly on the other hand, let companies have the freedom to set their own price levels, but only on the terms of what the market will allow. Markets with oligopolistic competition on the other hand, contain limited powerful sellers who dominate the market with many small companies operating within it. It is highlyRead MoreMarket Structures and Relating Pricing Strategies Essay2098 Words   |  9 PagesMarket Structures and Relating Pricing Strategies Abstract This paper analysis’s the four categories of the market structure; perfect competition; monopolistic competition, oligopoly and monopoly marketing structures. It will also provide pricing strategies as they are specifically related to each market structure. Each market structure possesses it own unique pricing structure that every business follows to achieve its maximum profit. Some market structures pricing strategiesRead MoreEng 102 Module 3 Analysis by Comparison Contrast Essay890 Words   |  4 Pagesboards and cutouts evolving into televisions and computers. The only real difference is it is not necessary to be an artist in order to deliver a successful message, however, all that was changed in 1987 when Presenter was unleashed on the world. Microsoft PowerPoint emerged under the name â€Å"Presenter† as the only presentation software available in 1987. However, due to trademark issues, Presenter was later named PowerPoint [ (Hewitt, 2009) ]. In the last 23 years, PowerPoint has proven itself useful

Morality And Morality Principles Concerning The...

Morality – principles concerning the distinction between right and wrong or good and bad behavior. A particular system of values and principles of conduct, especially one held by a specified person or society. The extent to which an action is right or wrong. We have beliefs about right and wrong. Despite different cultures, morals come from natural human emotions. Morality has become a difficult issue in the world today. It seems that morality is driven by religion. Those that are very religious, are less likely to conduct bad behavior. Almost every single decision we make is impacted by morality and often is affected by our conscience. The Ten Commandments form the basis for many of society’s moral compass. Most people have some kind of moral code. Some are very strong and some are not. For Christians, we were created in God’s image and are expected to choose good moral acts over anything else. An effective moral life is the practice of human and theological virtues. Values – the regard that something is held to deserve; the importance, worth, or usefulness of something. A person’s principles or standards of behavior; one’s judgement of what is important in life. Values should determine your priorities, and are a good measurement to tell if your life turned out the way you wanted it to. Most people feel good when their behavior matches their values. It is when your behavior goes away from your values that most people feel bad or wrong. This is often the main cause ofShow MoreRelatedSources Of Morality And Morality1424 Words   |  6 Pages02/12/2016 Source of Morality Imagine a world filled with chaos, brutality, death, and fear, a world where no laws govern the people, and the people feel no sense of right or wrong, a hellish world in which morality is a things of nonexistence. A world that to our knowledge never existed, so that begs the questions where did morality come from, and what exactly is it? A simple definition would state, the principles concerning the distinction between right and wrong or good and bad behavior, which bringsRead MoreEthics And Health Care Professions867 Words   |  4 PagesThe field of ethics includes the broad study of social morality along with reflections on its norms and practices. Ethical theory and moral philosophy refer to philosophical reflection on morality. Morality can be best defined as principles concerning the distinction between right and wrong or good and bad behavior. Philosophical ethics and health care professions focuses on learning what philosophy is and how it contributes to human history, culture, and autonomy, learning how that contributionRead MoreEvolution Of Society s Social Values925 Words   |  4 Pagesseriously wrong.† (Shlichta). How civilization views and interprets ethics and morals changes as we advance with time; the importance of the morality is at a decline, and will continue on a downward spiral as civilization advances. What are morals? How can one define the meaning of morality? Often the answers of those questions could easily be found online. Dictionaries would define Morality as the â€Å"principles concerning the distinction between right and wrong or good and bad behavior.† (The OxfordRead MoreDescriptive vs Normative Statements1298 Words   |  6 PagesQuestion 1 To explain the distinction between Descriptive and Normative Statements one first has to understand the difference between Descriptive and Normative Ethics. Descriptive ethics primarily describes people’s moral beliefs, claims and behaviors. This form of ethics is studied primarily by psychologist, sociologist and anthropologist. With Normative ethics we deal with the attempt to discover what actions are in fact right or wrong, good or bad and what it takes to be a moral or immoral personRead MoreGreat Philosophers : Moral Knowledge1430 Words   |  6 PagesLaurella Dotan 12/11/14 Great Philosophers Moral Knowledge Over the last several thousand years, ideas of what is acceptable, right, and moral have shifted and evolved. What one time period and place held as a moral truth—such as the acceptability of slavery due to a person’s skin color—another place and time views as a moral failing. 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While determining the difference between right and wrong may seem simple, morality is a complex idea that can be framed and developed in a number of different ways. The novels I Am Legend by Richard Matheson and R.U.R. by Karel ÄÅ'apek both examine the different ways in which moral beliefs can be developed and the possible implications of those beliefsRead MoreThe Adventures of Huckleberry Finn by Mark Twain843 Words   |  3 PagesDespite all his adventures and decisions he has to make, Huck has a strong sense of morality. Discuss situations where Huck’s thoughts or actions show an awareness of justice. Morality is defined as the principles of concerning the distinction between right and wrong behavior. Morality plays an important part in everyday life and having a good set of ethics is extremely important. People are shaped by morals and they also help determine what is important to that certain individual. 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Mitsubishi Essay Example For Students

Mitsubishi Essay BackgroundRecruitmentWorkplaceDiscriminationLawsuitMediaResponseDefenseLeaveEndInterpretationConclusionRacial Discrimination?Japanese InterviewMitsubishi Japan Employment Discrimination CaseHi, I had the misfortune of working for Mitsubishi Electric in Japan, a few years ago. This is my story of a rare employment-related racial discrimination lawsuit I filed against them in their home country. This story is somewhat different. Medias version of it (below) will let you know some facts regarding this case and for those with patience and open minds to explore the truth, a different story will emerge after reading my account. First, let me introduce you briefly to my relevant background. I am a graduate of IIT Bombay (an IITian) and we are used commonly in the IT industry for developed countries like the USA and Japan. I am a permanent resident (Green Card holder) of the USA and it took me five years to get it. Normally, it used to take about 2 years. Moreover, as you can see from my GMAT scores that I have high verbal aptitude (left scores). (GRE scores were similar.)I was preparing for a career in financial sector. MBA + Actuarial exams with high scores + CFA and CFP exams. Was expecting to pursue that career after getting my Green Card. I didnt want to work for in the IT industry and most definitely didnt want to work for notorious Mitsubishi but I landed up in their Computer Works in Japan. Mitsubishi went on an aggressive recruitment process to hire me, apparently at the orders of its highest executives. The purpose you will find out soon. By the way, as most of us very well know, Japanese executive s in places like Mitsubishi have racial-superiority complex towards the rest of us, especially the non-Caucasians, and even though they try hard, most of them are unable to master a foreign language like English. Now you are all set to begin your journey. Note: Am adding more material to the other pages. A Case of Racial Discrimination?An Indian Worker Sues His Japanese Employerby Robert GuestFrom the credit Robert Guest is a British free-lance writer based in Hiroshima who contributes business and other articles to The Far Eastern Economic Review and The Independent. The Journal Issues in Bilateral Relations, November 1992 page 37-39 (A monthly publication of American Chamber of Commerce in Japan (ACCJ).) Permission pending. You are a foreign executive working for a major Japanese firm and you are sure that the company is giving you a raw deal simply because you are a foreigner. What can you do? Nothing has long been the answer. Theres no point in suing, continues this logic, because this is Japan, the famous non-litigious society, and your chances of beating a large Japanese company in a Japanese court are virtually nil. You shrug it off and go have a drink at your favorite watering hole. But all this could be changing now because of a lawsuit filed by an Indian exec against his Japanese employer Mitsubishi Electric. A software engineer from India named name removed has sued his employer for racial discrimination and harassment, marking the first such lawsuit ever filed in a Japanese court. If the Japanese company loses, the fallout may be felt in workplaces from Sendai to Shikoku. The plaintiff is alleging that whereas Japanese employees at Mitsubishi are given English-language lessons at company expense, and Caucasian staff are provided with the best Japanese-language teaching available, he has been given no assistance whatsoever in his efforts to learn the Japanese language. Sinha understood that his contract with the Japanese company was for life and that it specifically stated that he was to be treated equally with his Japanese colleagues. Since he has not been, name removed claims that this is a clear case of racial discrimination. .uaf74675f8f4042322f40d283c66856c1 , .uaf74675f8f4042322f40d283c66856c1 .postImageUrl , .uaf74675f8f4042322f40d283c66856c1 .centered-text-area { min-height: 80px; position: relative; } .uaf74675f8f4042322f40d283c66856c1 , .uaf74675f8f4042322f40d283c66856c1:hover , .uaf74675f8f4042322f40d283c66856c1:visited , .uaf74675f8f4042322f40d283c66856c1:active { border:0!important; } .uaf74675f8f4042322f40d283c66856c1 .clearfix:after { content: ""; display: table; clear: both; } .uaf74675f8f4042322f40d283c66856c1 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uaf74675f8f4042322f40d283c66856c1:active , .uaf74675f8f4042322f40d283c66856c1:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uaf74675f8f4042322f40d283c66856c1 .centered-text-area { width: 100%; position: relative ; } .uaf74675f8f4042322f40d283c66856c1 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uaf74675f8f4042322f40d283c66856c1 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uaf74675f8f4042322f40d283c66856c1 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uaf74675f8f4042322f40d283c66856c1:hover .ctaButton { background-color: #34495E!important; } .uaf74675f8f4042322f40d283c66856c1 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uaf74675f8f4042322f40d283c66856c1 .uaf74675f8f4042322f40d283c66856c1-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uaf74675f8f4042322f40d283c66856c1:after { content: ""; display: block; clear: both; } READ: Jobs Are Not For Everyone EssayThe implications of this case are enormous, according to name removeds lawyer, Satoshi Murata. If we win, he claims, Japanese companies are going to have to take the issue of racism in the workplace more seriously than has been usual up to now. If they lose, on the other hand, It is going to make it much less attractive for foreigners, especially Asians, to come to Japan looking for work. Given the gaping labor shortage, and the desperate need for foreign labor to fill the manpower gap,

Online Social Entrepreneurship

Executive Summary Social entrepreneurship involves business activities that are characterized by numerous charitable activities. This kind of a business is tied to primarily social objectives and not geared towards achieving profits. In the event that the business makes surplus profits, the excess is reinvested in the business or better still in the community as opposed to profits benefiting the shareholders.Advertising We will write a custom report sample on Online Social Entrepreneurship specifically for you for only $16.05 $11/page Learn More The proposal addresses poor people’s needs to access better health care services making use of information and communication technology processes. E-Health social enterprise is anchored on the key assumption that health management, information and communication technology are very crucial to the poor members of the society, just like other basic needs. Members of the society who are not computer literate n eed to learn and embrace the tools of information and technology in the health care services. E-Health provides the poor members of the society with quality and affordable health care services and addresses the environmental problems affecting them and generally cuts down the level of poverty in various parts of the world. The Social and Business Justification Africa is a continent where most of the nations are very poor and it will not be contradictory to state that it is the most deprived one, with nine of the ten most deprived countries being its part (Ali, 2010). Our e-health programme is intended to help people of such countries. But initially, we will be targeting people from Namibia and Botswana. We plan to make use of the internet facility in delivering our services. Through internet, we will be able to reach out to several people at a time. This will be done through social networking sites like Facebook, Twitter and LinkedIn. The benefit of using such sites is that even tho ugh we may contact only one person but indirectly, we will be reaching out to numerous people because the communications made will be available for anyone and everyone to read (Carr, 2001) Apart from the financial help, the people of Africa also urgently need medical aid. Their living conditions are very unhygienic and as such, epidemics keep on erupting. So a plan based on doing something towards improving the living conditions seems to be a better option.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The Social Performance Target E-Health plans to reach out to the maximum possible natives of two developing countries of Africa by the first year of its operation. These two countries are Namibia and Botswana. If the E-Health social enterprise is successful in these two countries, then the plan can be applied to other developing countries. With this plan, E-Health plans to design a concept ual model that takes into account mortality and morbidity considering economic, social and political forces that determine resource allocation and management among the poor community members. E-health plans to invest in database and website development. The e-Health database will provide a platform to offer the best quality healthcare services, referrals and maintaining repeat customers. On the other hand, the website will make it possible to reach many desperate healthcare consumers across the globe (Reid, 1996, p.32). Evidence of the social end or environmental viability of the plan is supported by relevant case studies and theoretical frameworks and models. Relevant Case Study Vodafone e-Health case study for 2009 is relevant for this plan. The Vodafone case study focused on the areas of long-term health care management, healthy living and community clinics (Vodafone, 2010, p.1). Frameworks and models that support the integration of e-Health can be best analyzed by Freemium busin ess model that allows the poor not to pay for the healthcare services offered to them, while the rich members of the society are charged highly for these services. Evidence of Market, Technical and Financial Viability of the Plan These aspects can be analyzed through application of relevant case studies and theories. Like the Vodafone e-health 2009 case study, the plan is market viable in the sense that there are many poor people who are in great need of the social health care services.Advertising We will write a custom report sample on Online Social Entrepreneurship specifically for you for only $16.05 $11/page Learn More This group of people would form a large market base for the e-Health social enterprise. Besides, e-Health is equipped with sound technical knowledge that makes it possible to reach many consumers across the globe at a faster rate. E-Health social enterprise would also manage to gather financial support from major financiers such as Wo rld Health Organization (WHO), United Nations Educational Scientific and Cultural Organization (UNESCO) and World Trade Organization (WTO). In essence, health care delivery models that are clinically driven can be relevant for this plan because the information and communication technology tools are based on patient-centred care frameworks that make it possible to involve all the stakeholders in participative-decision making process. This ensures that financial resources are properly utilized since consumers who are involved in the decision making process are not likely to resist e-Health marketed services (Reid, 1996, p.29). The Need/ Requirement Poor people from the developing world face problems such as lack of quality and affordable health care services.This is because, healthcare facilities may be located far away from their homes denying them easy access to modern medicine. As a result, most of them rely on traditional medicaments to counteract most of the ailments that they su ccumb to. Other problems include: lack of access clean water for domestic use, proper sanitation, good transport and communication networks and low levels of education (Field, 1996, p.49). The majority of the most vulnerable people are located in the developing world, especially the African subcontinent. Due to that, the need for medication that is affordable to all will make it appropriate to establish an online social enterprise (E-Health).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This E-health social enterprise will address health care problems in a wide geographical area since it is a global phenomenon that affects many people in the entire world and will mainly target the people of Namibia and Botswana in the African subcontinent. The Implementation Tools and Approach To provide its services to the people, the E-health social enterprise will need a team of doctors, nurses, pharmacists, environmentalists, voluntary workers and even IT experts. If governments of various countries want to contribute, they can do so by providing the organization with doctors and other health experts. Medical facilities and services can be airlifted to the required areas since road transport networks are poorly developed in these areas (Tidd, 2010, p.49).This can be analyzed under the software, hosting and web service options among others. E-Health can use File Transfer Protocol (FTP) and Web interface for enterprise web site hosting services. Comprehensive packages such as Jav a would be used to provide database support, and they can help in providing application development platforms that allow clients to write and install forum application scripts (Tidd, 2010, p.57). The main element of our E-Health programme is communicating people around the globe. One of the better ways to make such communications is the open source application. There are several open source applications available on the internet. These open source applications facilitate communications with different people and allow mutual co-operation within groups (Chandler). BitNami is one such open source application that is deployed to the GNAX cloud. Even though the service is nominally charged, the benefits are immense in the sense that we will be able to approach a bigger community. BitNami can be useful in providing E-Health consultations to the people of Namibia and Botswana and the people can also have the option of accessing health services and information related to various diseases. I t also has commercial application deployed in-house that can be chosen for e-health services. E-Health social enterprise plans to incorporate cloud computing in its data centre platform so as to get faster applications that are easier to manage and maintain. It will also facilitate the IT resources adjustment according to the unpredictable or fluctuating demands of the business (Field, 1996, p.62). The Vision, Mission and Strategy Here, the plan focuses on the targeted people of Namibia and Botswana, products/services offered and the means to deliver the offerings. The vision of e-Health social enterprise is to provide quality and affordable health care services to the customers. The mission is to deliver timely and affordable health care services to the customers with the best efficiency and reliability and the strategy is to target the people of Namibia and Botswana in the African subcontinent in order to offer them quality and affordable health care services. The services will be delivered online through internet websites and mobile phones, but customers who are located in remote areas can get airlifted medical services (Field, 1996, p.39). The Impact/ Social Performance Measures Under this plan, the social performance measurement framework and social performance targets are analyzed. This includes double bottom line, triple bottom line and balanced scorecard, which can be used in this plan. Among these, social performance measurement frameworks, the most appropriate one for the enterprise is balanced scorecard (Reid, 1996, p.48). The marketing approach based on social performance target is the balanced score card. The Business Revenue Model This part of the proposal analyzes some of the business and revenue models employed by the e-Health online social enterprise. E-Health online social enterprise plans to use tools such as the Business Model Canvas to create, deliver and capture values. E-Health social enterprise plans to get funding from World Health Org anizations (WHO) and donations from various Non-governmental organizations (NGOs). The enterprise will generate its revenue through medical fees and consultancy services. Other means of generating revenue for the enterprise include promotional campaigns using the firm’s website. For instance pharmaceutical industries can promote their products in the website and in the process generate revenue for the organization (Field, 1996, p.47). Moreover the organization can get grants from local NGOs and other humanitarian organizations. These bodies can choose to finance various operations of the E-Health social enterprise based on their interests. Occasional contributions from well wishers, social media and the governments of various countries can be other ways of generating revenue for the social enterprise. To kick start its operations, the organization can develop a good proposal to request funds from big Non Governmental Organizations. Some of the Non Governmental Organizations a re Ford Foundation from the United States of America, Hidaya Foundation from Pakistan, Aga Khan Foundation from Afghanistan, and Rockefeller Foundation from the United States of America. The Marketing Approach This involves the use of social media, public relations approaches and other marketing approaches. Social networks to be used by e-Health online social enterprise include facebook and twitter (James, 1984, p.56). The enterprise can might as well use other media channels such as real time television shows. Apart from the tradition public relations, the enterprise can make use of online public relations. The latter will be geared towards promoting the image and brand identity of the enterprise at the global scale. Other marketing approaches include building business relationships through alliances with other online e-Health social enterprises so as to give the business more strength in terms of human resources capital and finance to acquire more customers as well as maintaining the existing ones (Reid, 1996, p.39). In addition, the social enterprise can choose to publish newsletters and brochures occasionally which are accessible online and also in printed form. Moreover, help centres can be established in rural areas where people will be able to get more information about the services offered by the organization considering the fact that the level of education may be low in some of the rural areas. Application of the above means will try to make sure that the maximum possible number of people from the target areas (Namibia and Botswana) understand better the organization’s core value and missions. The Required Team and the Mechanisms for Recruiting the Members Since this will be an online business, not many people will be required. But those required should be perfect in their respective fields. The first and foremost requirement is that they have the leadership qualities imbibed in them. They should know how to convince people. They should be logi cal in their talks with people. Initially, the team required shall consist of a limited number of people. They shall be experts in finance, business, projects and efficient leaders. Such people can either be sent, as a help, by governments of various nations or they can be recruited online, through social networking websites viz., Twitter, Facebook, LinkedIn, etc. Such networking sites are instrumental in providing useful information that is helpful to the employer as well as the employee. Both can benefit in the sense that the employer can read about the expected employee’s qualifications and experiences and the employee in turn can read about the employer’s business (Doyle, 2011). The skills and competencies of members to be recruited in the team shall be carefully analyzed. The enterprise will also focus on selection and recruitment of the team members. Areas of key skills and competencies include strong analytical and communication. However, weakness can be witness ed in lack of ability to control emotion. Strong analytical and communication skills are very necessary in my team. Online channels such as career points and skill pages can be used in locating graduates with those skills. Besides, traditional channels that can be applied in the recruitment process include adverts in the local newspapers. Among these selection and recruitment processes, online chances would be the best for the enterprise (James, 1984, p.58). An Indication of Funding Requirements and Funding Source Options As for the funding requirements, a thorough study has to be done on the expenses to be incurred. The different account statements at the end of this report shall be helpful in understanding the details. The initial requirement of funds shall be those that pertain to purchase of furniture and equipment, building and the website. Other expenses can be taken care of from the sales revenue. The principals are planning to invest an amount of $41,750. From the given tabl e at Appendix 7, it is evident that an amount of $21,390 shall be required as loans from financial institutions and/or banks. A nominal figure of $10,020 has been taken as the initial sales figure. The amount is based on the case study that has been used in this report. It is understood that profits cannot be expected from the very first month. It needs great efforts. Gradually, by virtue of the efforts made by the employees, the sales figure has been shown increasing with each passing month. The expenses also differ on a monthly basis. It is noticeable that for the first year, the cash flow is continuous in the negative. This is a feature that is not usually witnessed in cash flow statements. The simple reason is that the income is less than the expenditure. The only major source of income shown is the online sales. The loan amount is negligible. Either the income should be increased or the expenditures should be curtailed. Moreover, in the first month, the major expenditure was un der the ‘Database and Website’ head. Since there was no initial capital available, the cash flow is seen in negative. To increase the income, it is a must to increase the online customers. This can be done by promoting the cause of our social enterprise on social networking websites like Facebook, Twitter, and LinkedIn, urging people to participate more for the noble cause. Apart from this, help can be received in the form of loans from various companies engaged in finances to social enterprises. One such company is Big Issue Invest. The company aims at providing working capital loans, among other features, to social enterprises (BigIssueInvest). It is noticed that by the year end, cash flow has improved but it’s still in the negative Second year onwards, the condition seems to be improving. The figures have been assumed to be on the moderate side. However, some figures have been calculated as per the approximate rates. Like the ‘Employee Benefit’ ha s been taken to be half of the employee salary. The ‘Payroll Tax’ has been taken to be one sixth of the salary. As for the requirement of actual funds, it can be studied under a timeline, financial projections, overall funding requirements, and funding source options. The manager of the e-Health enterprise has to write down his expectations and preferences because a deal breaker may result from the simplest idea. It is essential to ask for references from similar projects, such references should be used to provide a record of questions that the chief executive officer wants to be answered. Moreover, the conversation should not be allowed to proceed in any direction. It is important to get information that is needed to make a decision. Additionally, the manager needs to spend time documenting the requirements so that the expectations are well conceived. For example, a six month project should not be allowed to go on for more than one year (Reid, 1996, p.57). When project managers are laying out their plans, it is usually a good idea to get information from the top management. Not necessarily talking about the small details of how the project would be managed during the engagement period (Tidd, 2010, p.48). Excellence could also be manifested in project leadership. The project manager must be a confident leader for his team and should be an individual who maintains control all the times. Project managers who have difficulties in making key decisions throughout the project period may fail to keep the top management’s confidence high (Nijland, 2011, p. 63). E-Health project manager who does not keep project budget on target for effective resource management should be changed. It is known that project managers; manage tasks, critical paths, budgets and several Gant charts. The ability to efficiently and effectively manage resources has a direct bearing on the project staying within the allocated budget, which is a major determining factor in the success of a project. Likewise, the e-Health social enterprise project managers should check the project status weekly for update so that people can be held accountable to the duties that they have been assigned. A manager who focuses the budget regularly may prevent the project from delays. Focusing by managers should be based on what is known, what was known and future of the expectation. These change on a weekly basis depending on the progress details. An effective manager often informs his team by providing them with continuous update both on forecast and actual budget financial (Lawrence Weisz, 1998, p.37). Since Non-governmental Organizations are no-profit organizations, they are not allowed to have equity. It means that an NGO cannot offer any share in the profit in exchange of any financial assistance. The Non-profit Finance Fund arranges funds from various quarters like affluent people, companies engaged in social services and money lending companies (Ransom, 2008). The t able at Appendix 7 indicates the overall funding requirements. Plan of Action between 24 to 48 Months Period It is vital to develop an audit team that reviews the e-Health online social project after every short period during the project cycle. The audit team should be self- dependent without personal interest in the project. Auditing should be carried on project classification, collected data, advantages and disadvantages of carrying out the project, achievements and relevance of the management’s priorities (Schà ¶n, 1983, p. 23). Finally, integrative management process that meets the priority, definition, scope, mission, budget schedules, and control must be prioritized. The manager of e-Health online social enterprise must set clear conditions for schedule, budget and tasks that must be achieved. A standard contract for the signature should be drawn to allow the contract consider all the obligations. The project needs good auditing that depends on appropriate processes, e ssential setting priorities, goals, schedules, project definition, supportive culture, and budgetary control for project implementation. The lessons learned from the process should be stored so that other customers can use it. Establishing processes for terminating projects that are not feasible help in achieving objectives and goals of the e-Health online social enterprise as argued by Tidd (2010, p.54). References Ali, M 2010, Poorest countries of the world, poorest nations by GDP per capita. Web. BigIssueInvest n.d., Finance for social enterprises. Web. Carr, NG 2001, The digital enterprise: How to shape your business for a connected world, Harvard Business Press, USA. Chandler n.d., Open source applications foundation. Web. Field, ME 1996, Telemedicine: A Guide to Assessing Telecommunications in Health Care, National Academy Press, Washington DC. Field, ME 1996, The Oxford Companion to Philosophy: New Edition, Oxford University Press, New York. James, S 1984, The Content of Soci al Explanation, Cambridge University Press, Cambridge. Lawrence, C Weisz, G 1998, Greater Than the Parts: Holism in Biomedicine, Oxford University Press, New York. Nijland, N 2011, Grounding eHealth: Towards a Holistic Framework for Sustainable eHealth Technologies, University of Twente, Enscheda. Ransom, D 2008, Starting up: Funding your social venture. Web. Reid, JA 1996, Telemedicine Primer: Understanding the Issues, Innovative Medical Communications, Billings, MT. Schà ¶n, D 1983, The Reflective Practitioner: How Professionals Think in Action, Basic Books, New York. Tidd, J 2010, Gaining Momentum: Managing the Diffusion of Innovations, Imperial College Press, London. Vodafone 2010, E-Health Case Study: Vodafone. Web. Appendix Appendix 1 Appendix 2 Appendix 3 Appendix 4 Appendix 5 Appendix 6 Balance Sheet for Second Year Appendix 7 Overall Funding Requirement This report on Online Social Entrepreneurship was written and submitted by user LaNu1t to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.